The Purple Flag scheme has been set up to establish national standards and raise the image of Britain's town centres at night. By meeting the standards set by Purple Flag, a great evening and night-time offer can be promoted. Purple Flag aims to raise standards and improve the quality of our towns and cities by incorporating all aspects of evening & night-time economy management into a comprehensive framework for local partnerships to aspire to.
Purple Flag is an accreditation scheme that recognises excellence in the management of town and city centres at night - entertainment areas that achieve the standard will benefit from an improved night time environment and a reputation that offers ‘a better night out’ to visitors. Many locations around the UK and Ireland are already involved.
Just as a Blue Flag is an indicator of a good beach, Purple Flag is the indicator of where to go for a good night out and will bring positive publicity for town and city centres that are awarded the Purple Flag. Obtaining a Purple Flag shows that a town’s night-time economy offers clean and safe environments, great bars and clubs, a variety of arts and cultural attractions and excellent transport links.
Purple Flag is supported by the Home Office, Association of Chief Police Officers, the Local Authorities Coordinators of Regulatory Service, Diageo and many other organisations.