Shouting About Success

Communicating achievements allows you to generate good publicity and keep your profile high. Set achievable targets and shout about it when you reach them. Don’t be shy, success attracts support, allowing you to continue to make your local place great.

Including a representative from the local media on your decision-making group can be a good way of helping to ensure that information regarding your successes is widely communicated, just be sure to get them to sign a confidentiality agreement first so they only share the information that you are ready to release.

Use your website, your social media feeds, window posters, radio appearances...whatever it takes to get your brand and your good work out into the public domain. But make sure your message always focuses on the good work being done by you and your partners, and be sure to share the spotlight with others if they have played a part too.